How to Distinguish Original Adidas from Fake?

Adidas is one of the leaders on the market of footwear for sports and everyday wear. It is one of the most favorite brands not only for professional sportsmen but also for those who give preference to high-quality and comfortable footwear. It is not surprising that everyone wants to have a pair of Adidas sneakers as they are the icon of style.

Especially now, when Adidas sneakers are worn not only with sports wear but also with dresses, every fashionable girl follows the brand trends. However, the price for original footwear isn’t affordable for everyone. That’s why there are so many fakes on the market. Today, it is becoming more and more difficult to distinguish original brand sneakers from fake because producers of fake shoes do their best to offer the copy, which looks maximum similar to the brand.

Want to know what to pay attention when buying a new pair of Adidas sneakers? Check the distinctive features that original shoes have. Remember that only original shoes are made of the top-notch quality materials, which differ with the great longevity.

Key Differences Between Original and Fake Adidas

Let’s have a closer look at brand shoes and their main characteristics for you to be sure that you are going to make the right choice. Here is the list of things you should pay attention to if you want to have an original pair of shoes in your wardrobe.

1. Serial Number

 Photo from  To know whether your pair of shoes is original, you need to look inside. Compare label tags on both shoes: if they are different on the right and on the left shoe, you have got original Adidas. In case, both shoes have the same serial number inside, in front of you, there is a 100% fake. Also, you should check the number on the box. The serial number on the inner label tag and on the box should coincide.

serial number left - male adidas sneakers
serial number left - male adidas sneakers
Here, you can see that number 118112383 is on the both male sneakers. The same number is present on the box. Serial number differs: 3V3L6H8100098 and 3V3L6H8100097. In fake, this number will be the same in both shoes.

2. Adidas logo

Another important thing to pay attention to is the logo. If you compare a fake an an original pair of sneakers, you will see that fakes always have logos-stickers while branded logo is carved on the tongue. The logo on fake shoes will wear off much faster than the logo on the original pair of shoes.

Compilation of Fake Adidas Logo

Fake Adidas Logo Compilation
 Photo from 

Example Of Original Logo

This is how original logos must look like.

original adidas logo 1
original adidas logo 2

3. Stitch

The quality of stich finish can also help you to understand whether the chosen pair of shoes is a fake or an original one. Branded products have high-quality even stitches while most fakes, even not the cheapest sneakers, have poor quality stitches with the unfinished seams. A loose end of thread is also common to fakes. The seams of the original adidas shoes are durable, smooth and neat, with no traces of glue. Therefore, if on new sneakers sticking thread or line went sideways, this is definitely a fake. If you see that the stitches are not perfect, then in front of you there is a fake. stitch adidas


Often, you can see that the color of sneakers you have chosen in some internet store isn’t presented on the official website. What does this mean? It is a fake! Producers of fake Adidas shoes often copy the model itself but add some other colors to the model range. That’s why if you have found very cute pink sneakers, which you haven’t seen in the official store, don’t hurry to feel happy that it is a new model color. It is better to check on the website whether the chosen model is available in the color you have seen it somewhere else.

5.Laces and eyelets

In most cases, original sneakers have one more pair of laces, which are well-packed. If you have got a pair of sneakers and haven’t found new laces inside the box, you are likely to have a fake. However, many producers of fakes have also started to add a new pair of laces. That’s why this can’t be the most important criterion when distinguishing original and fake. However, this doesn’t mean that you should ignore this feature. If you have laces in the box, evaluate how they are packed because most fake producers don’t care much about the separate package for laces.
One more thing to pay attention to is the material of eyelets for laces. Only old models of Adidas could have metal eyelets like you will see on the photo. All new models, without an exception, don’t have metal eyelets.

metal adidas lace
modern adidas lace
On the left, it is the old model of Adidas when some models had metal eyelets, now they produce sneakers, which eyelets look like on the photo, which you can see on the right


barcode original adidas
The inscription “Made in China” is now not a sign of a copy. Since 1994, Adidas has moved almost all of its production to third world countries in order to increase its output. Therefore, the inscription “made in Germany” cannot be seen on sneakers even in the original store, and this should not scare you. It is normal! The barcode of Adidas products, regardless of the country of origin, contains the German code, i.e. the first three digits must be from 400 to 440.

7.Price and place

Sure that everyone wants to buy a high-quality pair of shoes for cheap but unfortunately, it is impossible. Brand shoes aren’t cheap because the materials of the superior quality are used for their production. Moreover, you need to understand that original Adidas can be sold only in the official store, on their official website, or on the site of their official representative. Take this into account and don’t think that you have found a great deal, which cost is several times cheaper than the shoes presented on the official website.
Hope that now you have a better understanding of how original top quality Adidas shoes look like. Bear in mind all above-mentioned features and you will be able to distinguish between original and fake Adidas footwear easily!

About the Author
Stepadrom Author Inna Sho is the founder of 🏆 3x award-winning shoe designer, ✈️ traveler, an official fan of ⚾ New York Yankees, 👪 mother of two daughters. A business consultant in the fashion industry for well-known shoe stores. During ten years Inna tested about 2000 pairs of shoes! In New York, she met and married a Kris and now lives with her husband and two girls in the center of NY. Also, she is a lover of history, especially modern history.
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